Creative Art Director at Cheil SWA
Innovation Starts with Young Minds
- The Challenge: Transform Samsung’s CSR initiative into a movement that inspires students to solve real community problems through technology
- The Journey: 360° campaign featuring documentary series on Jio network, showcasing young innovators tackling local challenges
- The Heart: Giving school and college students a platform to prove that tomorrow’s solutions can come from today’s classrooms
- The Learning: CSR works best when it empowers communities to create their own change—winning Abby Silver 2025 validated this approach